Online Course – Facebook Basics for Business and Nonprofits

Facebook is the primary Social Media platform to reach out to new and potential clients, promote your products and services, find and engage with volunteers, build relationships with supporters, engage with fans.

  • Do you already have a Facebook Page but not sure how to take it to the next step?
  • Do you use Facebook but need tips and strategies to improve your content, get more Likes, and engage with your audience?
  • Do you have questions about your personal privacy but want to benefit from Facebook for your organization or business?
  • Do you need to learn how to setup your Facebook Page for your nonprofit or small business?
  • Do you need tools and techniques to create engaging content, photos and video?

If you answered YES to any of these – then this course is for you

Are you non-profit or small business manager facing challenges in using Facebook?

  • Struggling to manage many hats
  • Finding the time and knowledge to use Facebook effectively
  • Unhappy with your current results using Facebook
  • Stressed with training volunteers and staff to help manage your Facebook page
  • Challenged in using images and creating content for Facebook posts
  • Worried that you may not be secure in using Facebook
  • Wondering if there is a better way to be more effective and efficient
  • Overwhelmed with learning technology

This course will give you the basic tools to understand the importance and place of Facebook in your Social Media.  Facebook reaches an enormous percent of the world population of all ages, interests, ethnicity, and geography.

Learn how to create your Facebook Page for your nonprofit organization or small business. Each step is illustrated with short videos. Each one teaches a specific point.  Since the materials are always online you can go back and review and go over points as you need them.  The video lessons and handouts are focused and short so you can easily learn, then practice and implement as you move along through the course.  If you already have a Facebook page you will learn about optimizing it, get more page LIKES and how to create and manage your content.

The 6 modules and lessons include tips for creating, engaging with visitors to your Page, and learning techniques to work effectively and manage your time.  You will learn how to setup your Facebook Page, what and how to make Posts, how to get LIKES on your page, how to interact with your followers, ideas for creating and sharing content and how to manage your time effectively.

Each lesson gives you space to leave your comments and questions.

Your Facebook Page – Course Outline

Click for details - Facebook Basics for Business and Nonprofits
Click for detailed course outline and pricing – Facebook Basics for Business and Nonprofits

This course is designed for small business owners and managers, entrepreneurs, home-business operators, non-profit managers, marketing and communications managers.

Course Materials

The course is organized in a step by step order using examples and short tutorial videos and workflow checklists that will get you on your way.

This course will give you the basic tools to understand the importance and place of Facebook in your Social Media.  Facebook reaches an enormous percent of the world population of all ages, interests, ethnicity, and geography.

Learn how to create your Facebook Page for your nonprofit organization or small business. Each step is illustrated with short videos. Each one teaches a specific point.  Since the materials are always online you can go back and review and go over points as you need them.  The video lessons and handouts are focused and short so you can easily learn, then practice and implement as you move along through the course.

Workshop – Marketing your business: Internet tips and tools

Marketing Your Business:  Internet tips and tools

Location: People’s Place Library Antigonish, NS.  Glass meeting room.

Date: Wednesday September 20, 2017

Time: noon to 2PM. You are welcome to bring your lunch and your questions

Cost: Free

Presenter: Denise Davies

Who is this for:  Entrepreneurs, Artists, small business owners.

Topic:  The Internet provides us with many tools to market our business.  This session will be an overview of why and how to decide where to start.

RSVP as seating is limited
REGISTER

Workshop Marketing your business: Internet tips and tools

Facebook for Business and Nonprofits

 

Facebook is an important marketing channel for your business or nonprofit. Over the past year Facebook has launched useful tools to build your lists, present creative content and analyze results. Come and learn how to build and manage your Facebook Page to improve your productivity and reach your 2016 goals.

REGISTER NOW

WORKSHOP TOPICS

Compare FB page / Personal profile
Setting up a FB Page
Posting types
Posting features scheduling / sharing / image choices / video
Images – tools and tips for creating, sourcing and editing
Getting Likes
Facebook Ads, boosting posts, promoting your page
Facebook Apps
Insights / Finding what works
Curating content
Content calendar
Setting up an event
Integration with web / blog
Security and personal
Managing your page
Facebook Groups
Facebook Events
Resources

Introduction to “Your Internet Strategies” online course and special offer.

DETAILS

LOCATION: Antigonish Career Resource Centre, 50 James Street
Antigonish, Nova Scotia, B2G 1R7

DATES: January 21, 28, February 4, 11 2016

TIME: 9:30 – Noon. 4 Thursdays

PRICE: $ 35 per session or $120 for all 4 sessions.

TRAINER: Denise Davies.  Denise is an internet consultant and offers internet and social media training for individuals and groups.  She is a co-facilitator at Coady International Institute offering Social Media Communications to international participants.

REGISTER NOW

WORKSHOP DETAILS

Workshop 1 – Jan 21
Create your Facebook page, settings, page info, About section, image tools to create your header. Inviting LIKES

Workshop 2 – Jan 28
Posting tools. Scheduling, content types, scheduling, creating image carousels, posting videos, curating content, sharing.

Workshop 3 – Feb 4
Getting more LIKES. Inviting, groups, Facebook Ads. Insights. Building your target market.

Workshop 4 – Feb 11
Curating content, publication calendar, managing your time, integration, Facebook Apps, Intro to Your Internet Strategies