Tag: traffic

Building Website Traffic: Strategies for Your Success – eBook

This new eBook has answers to the
biggest concern of business owners and nonprofit managers. 
How do you get more people to your website.

“Building Website Traffic: Strategies for Your Success” will guide you on steps you can take immediately with very little cost. One of the biggest concerns that people have about their website is that they want to build traffic and get more visitors.

The eBook “Building Website Traffic ” includes in depth instructions, examples and how-to for over 20 methods. These include Search Engine Optimization, Blogging, Facebook, LinkedIN, Articles, Press Releases, eNewsletters, building links, Google tools, RSS feeds and more.

Building Website Traffic: Strategies for Your Internet Success
Building Website Traffic: Strategies for Your Internet Success

The “First Things First” section of this book is a review of your website setup, objectives and foundation. This section gives important points regarding your website to be sure that as you build traffic you will be able to be successful in converting your visitors and achieving your business or organization objectives.

Learn how to bring more targeted visitors to your website.

See and learn from examples of specific businesses and organizations that use a variety of these techniques and methods to effectively promote their brand and engage the visitors to their website.

The book includes links to the resources you will need to use all the techniques as you build your web presence.
Learn from specific examples of successful businesses and organizations.

This book has over 100 pages of explanations, examples and how-to on bringing more traffic to your website.
Increase your ROI of your website. You have already invested time, energy and money in building your website. Now capitalize on your investment

CLICK TO FIND OUT HOW TO GET YOUR BOOK NOW
See full Table of Contents and details
Building Website Traffic: Strategies for Your Success

How can your local organization benefit from international web traffic?

Ideas for building new revenue streams outside of your local area. You may have a local business but see web traffic from international or outside your area.

Expand your productsWhen you review your website traffic statistics do you notice that some of that traffic comes from other countries? or maybe even from different parts of your own country that you consider are outside of your target market?

Perhaps you have always thought of your business or organization serving the local area where you live and that those other visitors to your website are not of interest to you.

There are some things that you can do to localize and appear more frequently in local listings – for example you can set up your business page on google maps; you can register your site with local portals; you can include town and city names in your key words and describe your target area in the content page.

However I would like to explore some ways that you can consider to benefit from the greater geographic coverage that the Interent provides.

First of all – what information do your visitors find MOST interesting.  Which are your most popular pages?  Review the products and services that you offer now.

Offer an online teleseminar webinar – there is no barrier to a person attending a teleseminar or webinar from anywhere in the world.  For some systems they only need a phone.  Others provide Voice over IP where attendance can be via the web so there is not even the cost of a phone call. Select a teleseminar system that enables you to record the call and you can have this on your website.

Digital information products – to build your non-local market – consider creating information products that can be delivered by a download once a person has paid. This removes the problems of shipping, packaging and can happen directly from your website without your direct intervention.  Your research will give you some hints about the types of products that will be of interest – and you can specifically aim at building that audience no matter where they are located.  Here are some examples of digital information products:

  • Teleseminar registration or downloading recording
  • EBooks
  • Tutorials and “How to”

Affiliate products – you may not want to create the information products yourself.  Look for affiliate products that you can sell from your website. You can browse Click bank and Commission Junction to select products that would be of interest to your target audience.

These are just a few ideas on expanding your business or developing revenue streams that you may not have considered as a “local” organization or business.

To discuss specific ideas on creating information products for your business contact me at Aleph Consulting

How to increase traffic to your website

Growing the number of first time visitors, and building return visits to your website can be done using several approaches. Here are a few methods that will help you to increase the traffic to your website.

Growing the number of first time visitors, and building return visits to your website can be done using several approaches.  Here are a few methods that will help you to increase the traffic to your website.

Website Keywords and Search Engines. Look at your website and check if the “title” “description” and “keywords” meta tags are added to your website pages. These are important in making sure your website is indexed by search engines like Google and Yahoo. In the text of your page – especially your home page – use the words that best describe you and the needs of your target audience as part of the body text. After all this is done – register the site with Google, Yahoo and other major search engines. All these have free submission forms but there is no guarantee how long it will take. Keep reviewing your statistics and you will see when you start getting traffic from search engines. Look at the keywords people are using to find your site and refine these keywords on your pages.

Email Newsletters and Announcements. Tell the people on your list(s) about your website and what they can find there and why they should visit. Add a signup form on the site and some incentive for people to sign up for your newsletter. Your newsletter and announcements will really build your RETURN visits to the website. Remember that people may visit thousands of websites and even if they like you on their first visit – they need to be reminded to return.

Links. Links from other websites to you build credibility and also improve your position in the search engines. These are called in-bound links. If you have a resource or links page on your site – you can link out to useful sites – and then contact the other website owner and ask them to link to you. If you have affiliates, partners, sponsors, or other relationships – send them the link to your website, your logo and a key phrase and ask if they will add your link to their website.

Signature File. Add your website address to your email signature file. Make this also an organization policy and have everyone create a standard signature file that includes the website link. Include the website address also in any paper correspondence, flyers, brochures, advertisements, articles and PR and of course your business card.

Online Social Networks. Create your own presence on the large social networking sites such as Facebook page and group and LinkedIN. Participate in the groups and discussion forums and include your website as part of your profile.

Using these methods you can increase the traffic to your website – but do remember that your website must be engaging and interesting to the person and have some appropriate calls to action – or your efforts will bring traffic but not help you in achieving your objectives.

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